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The Week's Features
Florida’s American Towing Service gets into murky waters
Speed’s Towing makes suggestion to Waze and Google Maps
Blue-to-red gradient effect is background for company’s name
New fuel additive increases lubricity up to 56 percent
Seeks to create "emergency response areas" for first responders
Events
Las Vegas, NV.
May 14-15, 2020
Cleveland, OH.
June 17-20, 2020
San Antonio, TX.
August 14-15, 2020
Baltimore, MD.
Nov. 19-22, 2020


A Classic with Outstanding Pinstripes

0 7203fBy George L. Nitti

Herring Motor Co. of Somerset, Pennsylvania, has been in business a very long time, operating several trucking-related businesses spanning four generations.

At one point in time, the company served as a distributor/dealership of the Marmon Motor Co., which was a low-production, handmade truck sometimes referred to as "the Rolls-Royce of trucks." However, due to an overcrowded American truck industry and the lack of a nationwide sales network, the last Marmon was made in 1997.

Fortunately, Herring collected a number of Marmons over the life of the motor company and is still using them in their towing and recovery units, including their sprawling, classic 1989 Marmon/Century 5230.

"Over the years we sold a lot of glider kits," said owner Pat Herring, "which included the truck frame, the hood, cab and the sleeper while the other components were added later."

In the vein of their other trucks, this one is painted red, and carries a couple of distinctive features: the classic Herring Motor lettering on the side of the sleeper and the superlative pinstriping done by Casey Kennel of nearby Paint Chops.

On the sleeper, the company name stands out in super-large white lettering like on a billboard. The lettering itself recalls another era, further distinguishing it while its phone number and address sit underneath.

As for the pinstriping, Kennel prides himself as a master pinstriper of East and West Coast new and old school style ... since 1974.

"We have always used pinstriping on our trucks," Herring Manager Ernie Devine said. "The way he (Kennel) sponges it on is old school. He puts paint on a sponge and sponges it on. The paint is real thick."

The lines are done in colorful pink around the unit for a pleasing aesthetic with a timeless feel.

In the world of design, it's the little things that matter next to a name that is bold.

Brag @ TIW!
Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com . You might even be selected to go in print, too, in American Towman magazine.


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What would be the most effective way to mitigate towman roadside deaths?
Allow for blocking vehicles
Allow police vehicle lighting for tow trucks
Education/TIM training
Steeper fines for Move Over violations
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Editor: Charles Duke
Managing Editor: Brendan Dooley
Media Director: William Burwell
ATTV Editor & Anchor: Emily Oz
Advertising Sales (800-732-3869):
Dennie Ortiz x213, Ellen Rosengart x203,
William Burwell x208, Peggy Calabrese x202
Content Management: Henri Calitri
Site Progr., Graphics & Video: Ryan Oser
ATTV Technical Production: OMG National
Wrecks + Recovery Editor: Jim "Buck" Sorrenti
Operations Editor: Randall C. Resch
Tow Business Editor: Brian J. Riker
Tow Illustrated Editor: George L. Nitti
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January 22 - January 28, 2020
AAA launched a new ‘Move Over’ awareness campaign in Florida, which includes a video showing the names of towmen killed in the line of duty.


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Don't Miss It!
Are your business’s day-to-day actions are best guided by an Employee Handbook? Without a solid set of written guidelines, activity is nothing more than orchestrated chaos. American Towman Operations Editor Randall C. Resch’s seminar, “The Value of a Solid PPM Manual,” will give emphasis to nonspecific and uncommon employee situations not typically covered in HR manuals for towing and recovery. This seminar will take place during Tow Industry Week at its new location, the Westgate Paradise & Pavilion in Las Vegas, Nevada, May 14-15, 2020. atshowplace.com

atexposition.com
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January 22 - January 28, 2020
Carrie Ransome of Speed’s Towing submitted a suggestion to Waze and Google Maps, asking for “Slow Down Move Over” warnings. Image - kptv.com.
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American Towman Exposition Gallery
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Rate how they handled this recovery
Great job on a challenging recovery.
Hit all the basics on this one. Thumbs up.
Creative approach on this recovery. Good job.
I would approach this recovery differently.
Vehicle(s) could be rigged more efficiently.
More trucks were needed.
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January 22 - January 28, 2020
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NORTHERN - Bronx, NY
$125
(pop. 1,438,159)

SOUTHERN - Charlotte, NC
$85
(pop. 809,958)

EASTERN - Baltimore, MD
$85
(pop. 622,104)

WESTERN San Jose, CA
$200
(pop. 1,015,785)

Light-Duty nonconsensual tow rates as provided by Police Towers of America.
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January 22 - January 28, 2020
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January 22 - January 28, 2020
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January 22 - January 28, 2020
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January 22 - January 28, 2020
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January 22 - January 28, 2020
Rondrecus Scott was accused Jan. 7 of with the second-degree felony of aggravated assault with a motor vehicle last November. Image - kxan.com
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